Band of Outsiders

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This modern Japanese brand, who have taken their name from a cult classic movie by director Jean-Luc Goddard, has some very interesting takes on preppy fashions. Whilst Band of Outsiders is more heavily influenced by emerging fashion trends than the traditional preppy labels (something which detractors view as very un-Preppy-like), their apparel is of a high quality finish. I am particularly fond of their button-down shirts which tend to be of a more fashionable cut and are quite a wnug fit when compared to more conservative designers, however they are better known for their polo shirts (and the "This is not a polo shirt" campaign featuring a range of celebrities).



They have launched an amazing range with Sperry Top-Siders that are very, very cool.